Solving My Problems First
If you want to really understand what AI can do, you have to do it for yourself first. No, this post isn’t about me working through mental/emotional baggage...
Thought Leadership
Articles & Insights
Exploring AI strategy, content marketing engines, and business technology.
Are you a carriage maker or a car dealer?
Henry Ford showed the world how to make things, now AI is unmaking them One of the themes I talked about in my post about the state of finding and hiring for...
Hiring today is like playing darts blindfolded
Do we even know what we’re aiming at? Right now I’m on the “looking for work” side of the job market table, but I’ve been on the other side too. I’ve hired p...
There is No Such Thing as a Secure Encryption Backdoor
> I wrote this post nearly 6 years ago while working for a company in the encrypted messaging space. That company is no longer around and has a problematic h...
5 Reasons Why Your Content Engine Is Failing
If you want your company to even have a chance of getting its message out, you have to create great content. The definitions of what “great” and “content” me...
Why You Need Me to Write for You
I'm just going to put this out there, I see a lot of people looking for a copywriter/content marketer/word wizard to boost/start/lead their content marketing...
The Secret to Success is Reinvention
I gave a career day talk at Imagine High, the local arts and technology high school here in Chilliwack. This is the kind of school where the kids who don't f...
Generative AI today makes me think it’s 1997 all over again
Websites were a dog’s breakfast back then, but they had to be to get here now Update March 26: Long-time colleague Richard MacManus wrote on Cybercultural ab...
Here we are, all over again
You might say I’m a bad blogger. I talk about writing everyday. I talk about what it takes to keep improving your craft. And yet, my blog here has languished...
Mark Evans on the rise of fractional CMO, LinkedIn, and storytelling
Episode 11 Show Notes This week I'm chatting with Mark Evans, a former journalist turned fractional CMO. Mark and I riff on what it means to be a fractional...
My Ink Stained Fingers Episode 10: Tod Maffin Radio to Marketing to Radio and Back
This week my guest is Tod Maffin (LinkedIn) who I met while he was at the CBC, which came after doing a stint in Marketing, which was preceded by radio journ...
Episode 9 Show Notes: Jordan Behan on Repurposing Content
This week I’m talking with my friend Jordan Behan of Narrate Creative about content, productizing services, and when you should think about outsourcing parts...